People have been searching on the web about who is the guy in the corona commercial? Well, the guy is Bad Bunny, who is a very popular multi-platinum artist as well as the winner of the Latin GRAMMY award. The twist occurs when he thinks that his romantic partner must have called in the phone, but it's Bad Bunny on the other side. The Snoop Dogg Corona commercial starts with Snoop strolling on the beach when he receives a call on his Shellphone. The Bad Bunny corona commercial is gaining a lot of attention ever since the ad was released on the internet. The fully integrated campaign launched in August 2020 with entertainment icon Snoop Dogg and will continue to appear on Corona’s social channels with a dedicated Giphy library, digital support, PR and:15 and:30 television commercial spots.ALSO READ| 'People Give Me Curious Look': Kerala Local Body Polls Candidate Corona Thomas Causes Stir Who is the guy in the corona commercial? “La Vida Más Fina” is the first campaign designed to unite the Corona brand family and celebrate a modern expression of the Corona lifestyle and its respected place in culture.
“In addition to Corona and Bad Bunny’s shared Latino heritage, we felt his vibrant and colourful personality are a perfect embodiment of the La Vida Más Fina lifestyle.” “We are excited to further our partnership with one of the hottest artists in music today, international superstar Bad Bunny,” said Ann Legan, vice president of brand marketing, Corona.
Translated as “the Fine Life,” La Vida Más Fina encourages people to explore the fundamental truth that more fulfilment and joy can be found in just about anything, simply by changing one’s outlook. “I love that the campaign stays true to Corona’s Hispanic roots and embraces the unapologetic way I live my life,” Bad Bunny said.Īs the slogan on every bottle says, Corona is crafted to be La Cerveza Más Fina, “the Finest Beer,” and the new campaign takes this philosophy a step further. This collaboration with Bad Bunny represents the continuation of a relationship that first began in 2019 when Corona Estéreo Beach served as the presenting sponsor of the second leg of the artist’s X100PRE tour, which presented 20 sold-out concerts in major cities across the US Bad Bunny’s career has been characterised not only by his creativity and the quality of his art but also by his ability to crossover into the mainstream and constantly break international barriers, leaving his indelible mark on music and culture. The campaign tagline is intentionally in Spanish, symbolising a heightened recognition of Corona’s heritage and the growing Hispanic population in the United States. The Corona family of brands has teamed up with Puerto Rican reggaeton sensation and crossover artist Bad Bunny to diversify the perspective reflected in its new campaign, “La Vida Más Fina.” With his ability to overcome barriers and transcend stereotypes, Bad Bunny brings an authentic voice and allows the nearly 100-year-old brand to stay true to its Hispanic roots. “La Vida Más Fina” is the first campaign designed to unite the Corona brand family and celebrate a modern expression of the Corona lifestyle and its respected place in culture
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